Hello Gorgeous

Welcome to Cheeky Strut

Where Great Hair & Good Vibes Collide!

This isn’t just a salon—it’s your new beauty playground. Tucked in the heart of downtown Grand Rapids, Cheeky Strut is all about effortless, elevated color, next-level extensions, and hair transformations that make you feel unstoppable.

From the moment you step in, we’re here to listen, vibe, and co-create your dream hair through personalized consultations and expert hair mapping. We’re obsessed with the details—because when your hair looks that good, you feel that good.

Effortless Beauty. Elevated hair.

Just for You.

At Cheeky Strut, we’re here to do more than just great hair—we’re here to help you find the best version of you. Nestled in the heart of Grand Rapids, we blend luxury, creativity, and a little bit of whimsy to create effortlessly stunning, confidence-boosting transformations.

Our team of expert stylists are obsessed with bringing your dream hair to life through personalized consultations, innovative techniques, and the best products in the game. Whether it’s the perfect lived-in color, seamless extensions, or a bold new vibe, we believe your hair should be as unique and dynamic as you are.

At Cheeky Strut, it’s not just about looking good—it’s about feeling amazing, and babe, we’re here to make sure you walk out that door radiating confidence, every single time!

Come for the hair, stay for the vibEs.

Explore our service menu

Find us

Located in the heart of downtown Grand Rapids, Cheeky Strut has been a local favorite for over 15 years. Our salon is nestled on the bottom floor of the historic Hopson Flats building, adding a touch of charm to your visit. Surrounded by the vibrant energy of downtown, our space offers a warm, welcoming atmosphere where you can unwind and refresh your look. With luxurious services, top-quality haircare products, and a talented team, we’re here to give you the perfect hairstyle while leaving you feeling relaxed and revitalized.

Discover THE CHEEKY EXPERIENCE

Trendsetters,

more than Trend Followers

Hair That Feels

Like a Superpower

Luxury That

Feels Like Home

Are you a hairstylist?

Apply to Join the Cheeky Team!

At Cheeky Strut, we’re all about good vibes, creativity, and teamwork. We’re looking for passionate stylists to join our luxury salon. It's more than just a workplace—it's a space where collaboration fuels creativity, friendships turn into lifelong bonds, and every stylist is encouraged to thrive both personally and professionally. Here, success is shared, learning is continuous, and we celebrate each other's achievements as if they were our own. You're not just building a career—you're growing with a community that believes in lifting each other up every step of the way. We would love to meet you!